By Eric Le Roy
It is a great shame that in a world of such innovation and imagination as we have at our disposal today, we have to burn up so much of our time trying not to be manipulated. In this context, I would opine that among the most loathsome specimens of these offenders are Marketers. In modern society, not uniquely yet worse than ever before, the idea appears to be the sale itself rather than what is being sold. Usually, the difference between the bags of shit on the table and the way marketers try to make us believe they are full of gold is stupendous.
If you live long enough, you learn that (1) life is as simple or complicated as you choose to make it; and (2) the fundamental elements of human existence and its manifold illnesses and remedies (in all manners of speaking) retain a sameness with the past. But of course, you will play hell trying to sell something if you start by telling your customer, “Hey, this is the same old crap, but don’t you like the new packaging concept we came up with?”
But marketing does not stop with selling birdshit and calling it ‘revolutionary toothpaste’. What we have now, especially due to mass communication and social media, is the marketing of ideas. Or is brainwashing the right name for it? And no more is this true than in the way ‘progressives’ try to ram things down our throats and force us to ‘embrace’ crackpot agendas that life experience and common sense reject and that fail to pass logic-based inspection.
Take Bud Light, Target, and Cracker Barrel as examples. Bud Light went gay, Target went transgender, and Cracker Barrel removed the old white man from its logo. All this reflects the ‘progressive’ way of doing things. It’s not enough that in this day and age, most people don’t care about these hairsplitting ‘gender issues’ that obsess the ‘Woke’; it doesn’t matter that black people are walking up and down the streets along with whites, and often finding things they actually like about each other; and it doesn’t matter that multitudes of men and women love each other and try to get along.
No, to the progressives, that’s not important. What counts is making a big display out of cramming their own agenda up our asses. The Paris Olympics did a good job of that by turning the Opening Ceremonies (if ever there was something designed as wholesome family entertainment, it would be the Opening Ceremonies of the Olympics) into a drag queen photo shoot. The question is WHY? It’s not that drag queens are bad, it’s that they are – like it or not – something of an anomaly in the context of how the overwhelming majority of people dress to go out for dinner or to the bowling alley. So why feature them on such a big stage as the Olympics? The idea is very simple: the Woke organizers wanted to push their agenda. That is manipulation.
The American Super Bowl is another example. Instead of a decent halftime show designed to entertain everyone as much as possible, America was forced to endure a hip-hop orgy of African American exhibitionists. And it’s not that a lot of black people were involved in the show; it’s the culture of thugs that was being celebrated and the anti-white overtones that are increasingly the hallmark of Woke-ism.
Gay Pride Month. A month is needed by the whole nation to revel in homosexuality? Independence Day gets one spot – the 4th of July. But we need Black History Month and LGBTQ Month just so we get the point? And people wonder why there is a backlash against this sort of overkill? Moreover, the shenanigans that go on during gay parades are well-documented. Even for the most open-minded of people, watching some of the bullshit is outrageous. And this deliberately provocative exhibitionism is designed to make ordinary (dare I say normal?) people more sympathetic to gays and lesbians?
You know what? People like to make up their own minds. Or, given all the subtle and subliminal marketing techniques (the result of exhaustive studies into the nooks and crannies of our brainwashable collective and individual psyches), at least we like to cling to the illusion of freedom of choice and that we are the ones making those choices. Maybe it’s not true that we are free – ever consider that? Maybe the masters of mass hypnosis have us pegged to the extent that we now subsist in a labyrinth of manipulation so clever that we don’t even know we are being manipulated.
I think we have to develop a stronger-than-strong filtering system, and we need not be afraid of having traditional values. The progressives attempt to portray holding onto time-tested values as racist, fascist, homophobic, and misogynistic. But there is no logical connection – only the nonsense that connects old values of hard work, integrity, and independence of spirit (which work to the advantage of ALL people) with ‘white’ racism and colonialism.
OK, so some of that is true. White men all too often devoted themselves to keeping others under their control, and that was deplorable. EVERY MEASURE should be and is being taken to atone for these injustices. But, like it or not, the fact remains that the ingenuity of Europeans and White Americans, Canadians, etc., advanced civilization in ways the progressives are in denial about. Such as the nice houses they reside in, the cars they drive, the smooth highways they drive them on, the computers and smartphones they indulge in, and even the toilets they flush – are the products largely of Western Civilization.
I used to be a big fan of Google. If I wanted information, “Just Google it,” I was told, and it worked. But then the progressives took over. Now, it has become almost impossible to find a balanced response to any question about any social issue. The whole platform has been polluted by the Woke. No matter what the issue, the posts on Google will invariably take a left-wing stance. Feminist ideals rule. If you haven’t got anything better to do, try putting a search engine on Google ‘Drag Queen Bedtime Stories’ and you will be feted with an endless list of possibilities. Try any bizarre word combination: “Feminism and Pineapples” or “Onions as a Symbol of Racism,” and I guarantee you that some boob has written an article on the subject. I know, because I have experimented.
I use ChatGPT for just about everything now. Google is garbage. If you put “Trojan War’ into the search engines, these motherless fucks direct you to a video game, a virus, or a condom. Virtually everything you want to read from respectable publications now wants your card number so they can flog you a subscription; otherwise, you can’t access the article. So much time is wasted trying (1) to find balance in the so-called ‘journalism’ and (2) scouring through the minefield of cash grabbers, that it’s not worth the effort.
With ChatGPT, I sometimes ask for essays for student study. I used to do them myself, but ChatGPT is now so sophisticated that you can customize and tailor your idea in every way imaginable. But I ALWAYS stress that I want a BALANCED view, and if I am not satisfied with the result, I repeat my question. And a balanced view I receive. NOTE – not an Eric’s Agenda Essay – but just what I said: a balanced view. NO PC bullshit. And ChatGPT gets the message and provides a fair, reasonable essay highlighting ALL points of view. Even if I don’t agree with some of it, that’s how I want it. FAIR.
Because if you don’t do that, the Woke bullshit will seep in every time. I want my students to see ALL SIDES of ALL ISSUES. I am not here to promote this or that ‘belief system’. Finally, any self-respecting person should want fair play. For all people.
Would I take pleasure in seeing a gay human being denied his rights? No, of course not. And the same goes for everyone else who might truly be subjected to injustice, but not a bunch of this “I am a victim’ blather that is the flagship of Woke mentality. I want everybody to enjoy life. A level playing field. Etc. Do I want to keep black people ‘in their place’ or have women scrubbing the floors and cooking dinner while I’m out shagging my secretary? OF COURSE NOT.
But GODDAMNED if I will be manipulated if I can possibly help it. I don’t understand why it was wrong to call the Washington pro football team the ‘Redskins’, but it is fine to call Dallas the ‘Cowboys’. Or why black people can get away with making horribly racist podcasts or ranting on and on with idiotic orgies of verbal diarrhea on programs like ‘The View” while whites can lose their jobs over anything remotely bearing ‘racist’ overtones. I am tired of women making out that all white men are evil, while skating around the issue that maybe black men are just as ‘evil’. I am tired of people who hate their country and support illegal immigrants with rap sheets a mile long. And I certainly don’t want men disguised as women fucking up the sports achievements of real women, which is what I thought feminism was all about.
No, I do not have to stomach any of this. Any yet, I know in my heart of hearts that I am none of the things progressives would accuse people like me of. They are wolves in sheep’s clothing if ever the phrase applied.
In my younger days, I would never have imagined the liberals as being capable of such wickedness as preferring to protect dangerous criminals and ignoring the justified claims and expectations of law-abiding citizens.
I never would have imagined that in 2025 we would be unable to define what a woman is, and what the difference is between one of them and a man. I figured – foolishly, I now comprehend – that ‘God’ and the laws of nature had figured that one out eons ago. But now I stand corrected by the progressives.
As a lifelong ‘liberal’, I never thought Left Wing Totalitarianism was possible. I never thought that a liberal would end a professor’s career for the crime of not accepting all the tenets of Woke-ism. But I see now that this can and does happen. Even in the shitty world of corporate culture, I wouldn’t have imagined that a 25 year career professional could be terminated over one cocktail-induced Twitter jest.
I never would have believed it possible that a kid pretending to be Fu Manchu on Halloween would be accused of ‘appropriating’ ‘Fu’s’ culture. But now I see that it is. A Halloween girl who as a joke tarts herself up like a slut is now being disrespectful to ‘sex workers’. My question: what if a hetero boy dressed up in a rainbow gown and strapped on a helmut like a Roman gladiator? Would he be appropriating ‘gayness’? Logically, you’d have to say he would, but logic is not a feature of the Woke narrative. In Wokeville, double standards abound the way that buffalo use to roam the plains of North America.
Likewise a sexy woman wearing next to nothing in front of a construction site has no grounds for getting stroppy if the lads whistle at her. She doesn’t get to complain about being ‘objectified’. Dave Chappelle has a good one on that theme. A woman sees a guy in a police uniform and runs up to him screaming that somebody has just snatched her handbag. “Well, aren’t you going to DO SOMETHING???” she cries as the fellow just stands there looking perplexed. Finally he asks, “Just because I’m wearing a policeman’s uniform, what makes you think I’m a policeman?”
I never would have thought it possible that traditional Christmas decorations would be banned in public places for fear of offending non-Christians. Nor that praising the beauty of an Asian
would result in accusations of ‘exoticizing’ her.
But such are the progressive Woke. The most humorless people on earth. I say, bring back Aunt Jemima and Uncle Ben. To me, they represented the sheer happiness and loving emotion that I know for a fact Black people have in abundance. To me, Aunt Jemima guaranteed a great stack of pancakes, and Uncle Ben knew how to stir up a great bowl of rice. Which is more than a lot of people can do.
Colonel Sanders? Wasn’t he a general in the Confederate army? Only when the Woke got hold of Jem, Ben, and the Colonel did I realize that such innocent (as I believed) symbols of my childhood were actually racist stereotypes born of chattel slavery and the leg irons and the whip. Gee, thanks, Woke. Nothing like giving Innocence a swift kick in the ass if it promotes your ideology, right?
And the old white man on the now former Cracker Barrel logo was probably a friend of Robert E. Lee and Stonewall Jackson.
Well, the Woke said he had to go, and the progressive marketers bought it hook, line, and sinker. But guess what? Cracker Barrel sales are going through the floor. American Eagle jeans are going through the ceiling. Hats off to Sydney and her more than ample alabaster boobs and tight-fitting jeans. Or is it genes? I can’t remember. But ask the progressives. They’ll know.
As they say, Go Woke, Go Broke. Couldn’t happen to a nicer bunch of people.
